How many people actually have their speakers turned on in order to hear the audio ad?
We have discovered that most Internet users have their speakers turned on most of the time. The reason is simple, many people like to listen for the ‘ding’ when new email arrives or an instant message is coming in. Furthermore, with the interactivity of the Internet increasing (think music and videos) more and more people have their speakers turned on at all times.
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- How many people actually have their speakers turned on in order to hear the audio ad?
