How long has PEZ been around?
PEZ candy was created in 1927 in Vienna, Austria. The PEZ dispenser was invented in 1948. PEZ candies and dispensers have been marketed in America since 1952. [1-4] Tell me more about the history of PEZ. PEZ was first marketed as a compressed peppermint breath mint in Austria. It was initially targeted for adult smokers, and the first dispenser was designed to look like a cigarette lighter (no character heads). After being introduced in America in 1952, market research with children led to the introduction of fruit flavors and character heads featuring top licensed characters. Today PEZ is available around the world in more than 60 countries.
