How is the Law Society promoting Lexcel?
The Law Society is keen to raise the profile of Lexcel, both amongst the profession and with buyers of legal services and the general public. Raising the profile of Lexcel amongst potential clients and customers is achieved in a number of ways: • Assisting Lexcel accredited practices in promoting their own accreditation: The Law Society sends all practices a marketing fact sheet.The Law Society is also willing to provide, where possible, a representative to attend events celebrating the award and to provide a quote from the President of the Law Society congratulating successful practices for media releases; • National advertising and PR: The Law Society writes articles and press releases for publication in a wide range of media; • Consumer and business groups: The Law Society has issued information on Lexcel to Citizens Advice Bureaus around the country, and also promotes Lexcel to business groupings, such as Business Link and Chamber of Commerce, throughout the country; • Local and re
