How is the joint concert developing? Does it sound like caterwauling, school choir, or opera?
The co-operation with Icograda works well, even though it has become apparent that there are considerable differences in the work culture and the understanding regarding the organisation of an association on an international scale. Icsid has, not least thanks to is closeness to the industry, a very rational organisation, while the communication designers are approaching concerns much more emotionally. This has not exactly made it any easier to make fast joint decisions and then advance them further. It is probably thanks to the good relationship between the President of Icograda, Jacques Lange, and me that we managed to also overcome what first appeared to be insurmountable obstacles, and reach a consensus. This has shown that it is possible to spur on a joint alliance, but also how important it is to keep the separate identities of the institutions. Therefore I am still against the idea of turning the IDA into a single, higher-level association, under which all other associations can
