How is Straight to the Maxx different from other hair straightening systems?
First, salon treatment can cost hundreds of dollars and take hours to do. Other hair straightening systems work by breaking all the bonds in your hair, which gives it that flat dull look. It also causes dryness and often breakage. Straight to the Maxx works by slipping only the hydrogen bond into a straight position and locks it in for 6-8 weeks. This result is hair that is not only straight but also soft, shiny and healthy.