How is reinforcement theory used at Nucor?
It has been reported that the reinforcement theory is based on the work of B.F. Skinner and emphasizes that reinforced behavior is repeated and behavior that is not reinforced is less likely to be repeated. An example of this in relation to an organization is if a worker is promoted for significantly increasing the sales of the company, then he or she will likely to continue to significantly increase sales if the employee wishes to get another promotion. In this sense, the reinforcement theory supposes that the outcomes of the behavior of a particular individual establish his or her level of motivation. In addition, in terms of managing an organization, B.F. Skinner applied it in relation to the behaviors of workers as being learned consequences in terms reinforces, such as through rewards and punishments. The reinforcers are applied contingent upon whether or not desired behaviors are achieved. Some of the reinforcements include the positive reinforcement, negative or avoidance reinfo
