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How is Nielsen Online different from its competitors?

April 26, 2017competitors different nielsen online

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How is Nielsen Online different from its competitors?

1 Answer

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• Nielsen Online provides the highest quality data available, leveraging its RDD panel both in the NetView service and to weight its online panel for MegaView. Nielsen Online also offers unique data sets such as online advertising metrics and later this year, video streaming. • A service of the Nielsen Company, Nielsen Online can provide you with contacts to Nielsen Media Research, AC Nielsen and Nielsen EDI, among others, making it possible for you to cover all angles of the story.