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How is IT contributing to Asian Paints’ top-line and bottom-line?

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How is IT contributing to Asian Paints’ top-line and bottom-line?

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Paint is a working capital intensive industry. Our primary focus has always been to cut down on our working capital. The result of our endeavor reflects in our balance sheets. I have always held the opinion that IT is core to our organization. The application of technology ultimately helps us in better ROC (return on capital). Capturing accurate information is key to maintaining our lead in the market and IT helps us do this and enables us to serve our customers much better. At Asian Paints, technology helps us control inventory anomalies. It allows an enhanced integration of manufacturing operations between multiple plants. If a particular plant faces problems while carrying out a manufacturing task, the production plan is easily migrated to another plant, thereby servicing our customers better. This also means that we don’t face a situation where we are out of stock. Our systems help us optimize the consumption of raw materials at our manufacturing units. We can analyze our inventory

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