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How is Hilton separating Doubletree from its other hotel brands?

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How is Hilton separating Doubletree from its other hotel brands?

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The Hilton family brands own over nine different hotel brands, and Doubletree by Hilton is one of the upscale brand in the family. Doubletree by Hilton Beijing will be the first Doubletree hotel in Asia, and will be launched at Beijing in June 2008. Doubletree by Hilton is famous by their “Attentive & Caring” service. Normally, in the USA, Doubletree hotels would have less guestrooms and restaurants in comparison to the Hilton hotels. However, Doubletree by Hilton Beijing as the first Doubletree in Asia will have 547 guest rooms and suites; three restaurants and bars; over 1,500 square meters of the meeting and ballrooms. In addition, the hotel is offering a unique 2,800 square-meter outdoor roof garden. It is our aim to create a easy and relaxing environment where every guest in our hotel will feel “Home Away from Home”. Part of our CSR plans is that Doubletree is also caring for our environment, since we have established the unique “Teaching Kids to CARE” program in the year of 2002.

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