How is Hilton Beijing positioning itself in the Beijing hotel market?
It is positioned as a deluxe business hotel, providing all services and facilities the affluent business traveler has come to expect. Hilton Beijing also provides a host of cutting-edge facilities, especially with the newly renovated 3rd Ring Food and Beverage concept that will make Hilton Beijing the place to see and be seen for the local community. What sort of changes have you implemented since taking over in your new position? As Hilton Beijing has been newly renovated and relaunched in July 2006, everything has changed. We are now a vibrant hotel with not just new guestrooms and event facilities, but with cutting-edge restaurants and bars. Our priorities are therefore in keeping with an extensive marketing campaign to re-launch the new hotel and to let as many people as possible know about the changes. This is especially in regards to our new, central, three-level ringed atrium “The 3rd Ring”. This includes Zeta Bar, Elements – Pan Asian Cusine Restaurant, One East on Third – Mode
