How is ESR different from PSLs?
ESR should never be confused with Personal Seat License programs, or PSL’s. It’s akin to “renting” versus “buying” your home. You’re not getting the right to buy a ticket, you’re buying your seat at a fixed price. With PSL’s, the fan is being charged for a right that he always has had, and he still has to purchase season tickets each year at a yet-to-be-determined price. ESR offers fixed pricing, full transferability, and free tickets after a period of time. ESR allows the fan an opportunity to build equity and the ability to pass seats on to children and grandchildren.
