How is DFI’s sports marketing program used to promote the industry and a healthy lifestyle?
From high schools to colleges to the pros, Floridians are fanatical about their sports. DFI is there every step of the way to capitalize on that enthusiasm, whether it’s utilizing positive NFL players as spokespersons, teaming with the national champion Gators or through its highly visible Florida Dairy Farmers High School Sports Awards program. Whether the goal is to reach students, retail shoppers or the media, DFI’s sports marketing lineup delivers.