How is DCVB funded?
Visitors pay a special 6% room occupancy and tourism development tax when they stay in a Durham hotel, motel, or bed and breakfast, and approximately 33% of this tax is reinvested in DCVB to attract and serve more visitors to Durham. In addition, visitors pay taxes on gasoline, retail sales, food service, car rentals, and air travel. These tax revenues provide visitor services and facilities and also go into the general funds of local and state government. Occupancy taxes are typically the way the visitor sector of the economy provides for destination marketing.
