How is Buff progressing with the Merino wool fabric?
The forward orders have been fantastic for Wool Buff and we have just commenced the winter deliveries to our customers. Most retailers and many consumers are already well briefed in the benefits that Merino offers as it has been growing in popularity in recent years being used extensively in base layer garments. It is soft and luxurious, insulates yet wicks moisture, and is resistant to odour, UV protective, water repellent and flame retardant. It’s available in eight strong plain colours. Which shows will Buff be at this year? Still to go are: The Mongol Derby. Our ever so slightly barking CEO Jools is setting off on a 1,000km charity horse race across the Mongolian wilderness. Then the more mundane events: Southampton Boat Show, MTB Marathon Series, Glee, BNF, London Rat Race and the Outdoor Trade Show. Tell us about the Hides brand: As you know we are big into ‘multifunctionality’ so when we first saw Hides we felt it was the perfect complement to Buff. Not just a glasses lanyard th
