How is Brandware Research different from brand consulting firms?
We provide clients with objective research information that they can then confidently use in their internal brand decision making. Conversely, brand consulting firms typically help clients with the strategic or creative aspects of brand development, and few have true in-house research expertise or capabilities. In fact, many brand consulting firms turn to Brandware Research for their research needs. Brandware maintains strong relationships with brand owners as well as the consulting firms and agencies that serve them.