How is a Buyers Agent different from other types of real estate agents?
Practically speaking, real estate agents may work as either Listing Agents or Buyer Agents. • Listing Agent. In contrast to Buyer Agents, Listing Agents work with Sellers in the marketing of properties for sale; they devote most of their efforts to finding potential Sellers whose property they may list (or offer) to sell. Listing Agents have a fiduciary responsibility to the Seller (not the Buyer). Listing Agents’ skills focus on reaching out to prospective buyers, securing listings, preparing/staging a property for sale, advertising and promoting the property to other agents and to the public (including holding houses open for inspection) and reviewing offers from prospective buyers. Contact between a Listing Agent and his/her sellers is mostly limited to functional issues (e.g., nature and frequency of property advertising, reviewing purchase offers) and progress reports; the Listing Agent s set of skills centers around marketing (both of oneself to prospective Sellers and of propert
