How important is the chip supplier?
It is important to consider cost and total media card compatibility issues in relation to IC design. New integrated single chip design solutions offer tremendous overall cost savings compared to traditional multiple chip solutions. This approach allows OEM manufacturers to reduce the overall manufacturing BOM and assembly costs, in addition to reducing the size and space of the circuitry and improve the reliability of the reader. New IC solutions have integrated many of the required external components, and have maximized card compatibility data to work with virtually 99% of all brand media without issue. This is a critical issue within the diverse market, as a large variation of NAND Flash memory product compatibility is possible.