How important have business services such as jets and other projects become for business travellers?
Business jets have given business travellers greater comfort, faster services and greater flexibility. It is a shame that some of the business class only carriers such as Silverjet have not succeeded as they offered an excellent service and I believe there is still a market for such services in the future. What has been the response to the paid for educational programme running alongside the exhibition? We have only recently launched this year’s educational schedule on our website, but have had a very positive response to date. This years conference sessions will focus more on the practical issues surrounding business travel and management rather then the basic reasons why companies should adopt a travel policy in the first place. The aim of the programme is to educate and promote discussion within the business travel industry and also offers free keynote sessions from HRG and Jumeirah discussing the evolution of business travel and future trends in the Middle East. There is also a VIP
