How has organic farming progressed since the Rio Earth Summit?
Looking at the development of organic farming world-wide, we have certainly made remarkable achievements and progress. It truly can be said that organic is on its way out of a niche to the mainstream markets. You can see this by the sheer volume of organic certified products traded, that have reached between 20 and 25 billion dollars or euros a year. I can give you an example from Germany where I’m living and working: the baby food sector is almost exclusively organic; you’d have a hard time finding non-organic baby food! I expect that now 80% of the baby food is organic. What’s interesting is the rationale behind this and the reasoning for it. Obviously mothers (maybe fathers also doing shopping) want the very best for their children, so if the very best in their opinion is organic, I think this is a very good base. We just need to talk with them so that they get the very best for their children also when they get older, and for their husbands and themselves and the whole family, and
