How has AcademicJobs.net been able to establish itself as a leader in video recruiting and video advertising?
We did quite a bit of research before launching AcademicJobs.net. We wanted to offer all the things that other sites offered like unlimited job posting, cost-effective job bundles, and emailed job alerts, but we also thought it was important to offer much more. We talked to human resources officials throughout academe and we talked to higher education recruiters in several states. We chatted with job seekers and we talked to many people who were already using existing higher education job sites. From these conversations we gathered that many needs were not being met. There was a consistent theme among nearly everyone we talked to: they felt that existing higher education job sites could and should be doing more to serve employers and job seekers better. We also learned that there is strong interest in video recruiting and video advertising. From there, we began building a comprehensive job site and higher education’s first to provide a wide range of video and recruiting tools to help e