Important Notice: Our web hosting provider recently started charging us for additional visits, which was unexpected. In response, we're seeking donations. Depending on the situation, we may explore different monetization options for our Community and Expert Contributors. It's crucial to provide more returns for their expertise and offer more Expert Validated Answers or AI Validated Answers. Learn more about our hosting issue here.

How ELF Cosmetics started?

April 26, 2017cosmetics Elf STARTED

0

10 Posted

How ELF Cosmetics started?

1 Answer

0

10 Posted

The full form of ELF is Eyes, Lips and Face. The company has been named in this way so that their core business is understood by the target audience easily. The ELF Cosmetics was launched in the year 2004 and since then it is creating ripples in beauty products industry. The brain child or the master mind behind this ELF Cosmetics is a famous beauty professional Scott-Vincent Borba. In fact, some of the renowned and well established brands came into existence with this name. Borba developed a skin care line specially dedicated for men. The concept of beauty is always linked with women and only beauty problems of women were taken care of.