How effective is the Carolina Banner Exchange?
Compared to many other banner exchanges, you can expect it to be MUCH more effective. For example, most banner exchanges are national or international. Let’s assume you have a product to sell. Will someone far away in Canada, England or Australia be interested in buying something from you? They can read your ad in English, but if they have a different currency, it becomes doubtful. Don’t forget the hassle, expensive shipping costs and customs fees at the border. If your business has a storefront, what are the chances someone who lives in California will ever stop by in person? Pretty slim. There are numerous advantages to advertise to people who live within driving distance. Many people prefer to spend their money in their own community or state if it doesn’t cost them any more.