How Does Wal-Mart Save People Money?
Wal-Mart is a chain of discount retail and grocery stores founded by Sam Walton in 1962. Walton began as a store manager for a chain of stores in Arkansas. He went on to open his first store, called Walton’s Five and Dime, where he implemented new business techniques, such as charging slightly less than other retailers. As a result, Walton experienced a higher sales volume, and his store was an immediate success. In July 1962, Walton opened his first Wal-Mart. Within five years, he had expanded across Arkansas and into neighboring states including Missouri, Oklahoma, Kansas and Louisiana. In the 1980s, Wal-Mart continued to grow, expanding ito the United Kingdom, China and South America. Today, it is one of the largest private employers in the world. Wal-Mart’s slogan recently changed from “The Lowest Prices. Guaranteed!” to “Save Money. Live Better.” Both slogans emphasize saving customers money, which is arguably Wal-Mart’s biggest asset and the key to its monstrous success. Wal-Mart
