How does United Way raise money?
United Way raises its dollars through workplace giving. We ask people to donate a small portion of each paycheck, which is deducted every pay period and invested in important community programs. United Way also raises money via direct mail and from corporations and private individuals. In addition, many individuals and corporations use Personal or Corporate Statement Accounts. These accounts are designed to allow donors to manage their charitable giving through one convenient account and utilize the expertise of United Way staff to launch new initiatives or be proactive.
United Way conducts its annual campaign in the workplace, rather than soliciting door-to-door. The campaign is not designed to pressure people to give, but rather to offer every resident the opportunity to contribute to meeting the needs in our community. You may designate that a certain agency receives your gift by simply indicating so on your pledge card. United Way tracks and records all designations. If an agency’s designated gifts exceed the citizen’s review allocation, the agency receives the higher amount.
