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How does Toys R Us pushes deals to snag customers for Black Friday rush?

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How does Toys R Us pushes deals to snag customers for Black Friday rush?

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Toys R Us opens extra early for Black Friday Posted: Updated: By Chris McGill – bio | email Posted by Charles Gazaway – email LOUISVILLE, KY (WAVE) – While most stores opened before dawn, some as early as 4 a.m., the Toys R Us chain decided to do something different this year opening their doors to Black Friday shoppers at the stroke of midnight. At the Shelbyville Road store next to the Mall St. Matthews, an estimated 3,000 people were in line waiting to catch the early morning deals. By 5 a.m., the mad rush to shop had died down a bit. Shoppers Kim Dennison and her sister had already spent close to four hours shopping and were pleased with the crowds. “Yea it was good at lot better than its been in the past,” said Dennison. Black Friday shopping can sometimes mean long lines and huge crowds, so it’s not for everyone. But for a few shoppers, it’s the only way to go. “I love shopping,” said Stephanie Morris. “It doesn’t have to be today, I can do it any day. But it’s just the adrenalin

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As the holiday shopping season kicks off Friday, Toys “R” Us is betting on a must-have $10 gift and a toy chest jam packed with other aggressive initiatives to help grab customers. In a room overlooking the chain’s massive store in Times Square Wednesday, Toys “R” Us CEO Gerald Storch held up a tiny Zhu Zhu Pet toy – then let the fake hamster go scrambling across a conference table “They are just so cute,” Storch said as the furry critter squeaked. “They will be great.” For the first time, Toys “R” Us’ 11 stores in the city, as well as locations nationwide, will open at midnight with more than 100 “doorbuster” items, like Barbie 3 Musketeer Dolls for $7.49 – a 50% discount – and SpongeBob Deluxe Sno-Cone Makers for $9.74, 25% off. The Times Square store with its flashy indoor Ferris wheel will go one better, opening its doors Thursday from noon to 7 p.m. Looking to bring its stores even closer to customers during the holiday season, the toy giant has also opened 350 Holiday Express tem

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