How does this public relations degree differ from related programs in other U.S. universities?
Although the curricula of most public relations programs cover the same or similar courses in writing and editing, media relations, corporate communications, and issues management, the GSPM program is much more practical. Professors in our core courses are expert public relations practitioners. Our program also takes advantage of GSPM’s reputation as the world’s leading center of political education. Our public relations courses address political and public policy case studies in addition to conventional public relations challenges and case studies. Besides studying media relations for promoting products, services and issues, students will also study media relations for promoting political candidates and grassroots advocacy. Students will learn to write effective news releases, pitch letters, stump speeches and position papers. Most importantly, our public relations program emphasizes strategic thinking as the creative source of truly effective public relations campaigns. At GSPM, stra