How does the HomesByOwner.com Marketing Strategy work?
Our complete FSBO Marketing Strategy will Maximize the Impact of your advertising efforts and save you valuable time as well. All of your marketing and advertising has the goal of informing the prospect about your property. Your intention is to screen out the people who are not interested, and get appointments to show the property to those who are interested. Our strategy holds to a basic premise that “an informed prospect is a good prospect.” Someone who knows very little about your property can waste a lot of your time by asking basic questions and having you tour them through your house, only to determine they’re not interested. If they’d had more information upfront, they may have never bothered you to begin with. Empowering everyone with full information before they call to make an appointment will maximize the effectiveness of your time. More good prospects will call to set appointments, and less bad prospects will call and waste your time. There are several ways that a prospecti
