How does the Global Industry DashboardTM make corporate planning so much easier and better?
Corporate Planning is made simple when using the Global Industry DashboardTM. Just enter your company name, and presto; the corporate planning framework for your company is presented. The list of industries your company competes in provides the foundation; and the Global Industry Dashboard conveniently links each industry with its respective industry analysis. This is vital because the first and most important question that needs to be addressed when starting or revisiting corporate strategy is, “What businesses are you in?” In practice, it is emotionally difficult for many executives to accept the fact that they might not instantly know the answer to a question that appears so simple. And the answer often changes with time as new industries are created.