How does the Global Industry DashboardTM make competitive intelligence so much easier and better?
Competitive intelligence typically involves comparing your business with traditional and non-traditional competitors. Theoretically, a business unit should perform business unit competitive analyses, and the corporate planning department should perform corporate multipoint competitor analyses. The Global Industry Dashboard covers all industries, simplifying competitive-intelligence activities for business units and companies competing in many industries. Regardless of how wide a net your company wants to analyze current and potential competitors, the Global Industry Dashboard covers all industries. The Global Industry Dashboard uniquely provides competitive information focused on identifying which companies (subsidiaries and brands) compete in which industries with estimates of market share and annual revenue for the current year. Our service should be viewed as the core foundation of CI intelligence that fully supports corporate planning efforts and is also complementary to other type
