How does the educational component of All About Money® compare to that provided by financial advisors?
Providing financial education to corporate employees is a common prospecting or marketing strategy used by financial advisors. In effect, the advisor provides a live classroom educational series about various financial topics for “free” or for a nominal materials charge, generally in the range of $50 to $100 per person. Although the advisor cannot promote products and services during the educational meetings, he or she is essentially viewed by employees as having been endorsed by the company. Relationships are therefore developed and the advisor typically expands his or her client base with each educational series conducted. The bottom line: If the instructor has an affiliation with a financial services firm and can sell financial products and services directly or indirectly through an affiliate, he or she is prospecting for new clients. That’s why these programs are so inexpensive. All About Money® is completely unbiased – i.e. there is no ulterior motive to sell financial products or
