How does the Color Express System (additive & Endz Only), using anti-oxidant technology, work to develop color faster?
The majority of color takes 35 minutes to develop; the first 25 minutes deposits color to the cortex, the last 10 minutes develops the color. The special molecules of our anti-oxidant formula surround the color mixture (color & developer) enabling it to slide through at full strength into the cortex immediately ( a monoclonal effect), without disturbing the cuticle.