How does the ChaCha organization make money on their service?
A recent post on techcrunch has this tale to tell: “But now there are indications that the company is having cash flow issues, even after a recent pay cut to guides. As before, the information is coming from their poorly-paid and poorly-treated human guides.” http://www.techcrunch.com/2008/09/07/no-chaching-for-chacha-guides/ Here is a bit about the service: “There are two ways to search on ChaCha. They have a more traditional search engine that has good but not deep results. But the cool service is guide driven, via an instant message screen on the page. While I found that the results were not nearly as good as Google, it is a lot of fun to talk to the guides. The company, which is based in Indianapolis, announced a $6 million round of financing today that included an investment by Jeff Bezos through his Bezos Expeditions fund (the same fund that invested in 37 Signals). This is a perfect
