How does Sprint plan to achieve its 90% collection goal?
Sprint’s collection rate of phones for reuse and recycling was 34% in 2008. While this was up from a collection rate of 22% in 2007, it still leaves a gap of 56% to cover by 2017. The largest obstacle to wireless recycling today is lack of awareness. Most people are unaware that phones and other wireless equipment can be reused or recycled and what their local options are for recycling electronics. Sprint is committed to raising awareness. We’ll continue to find new and innovative ways to spread the word and make wireless recycling even more convenient.
