How does social media sharing and networking come into play with search engine reputation management and video?
From a linking perspective, getting a positive video to rank well for your brand, either proactively or to push down a negative result, social networking sites can work out well for you, as you’re potentially allowing more eyeballs to get to your video. Now, this doesn’t mean that you just go out to social networks and hawk your products until you’re blue in the face, you have to be a member of those communities that gives as well as takes, that provides a benefit to the community as a whole, otherwise you’re going to either be ignored, or cause another reputation management issue. Also, a company should make sure to secure their brands on social networks to prevent others with more nefarious purposes from obtaining them and potentially causing a reputation management issue later on. If you haven’t already mentioned them, are there any particular issues with local search and video that pertain to reputation management, compared to the general web? When you’re looking at local search, t
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