How does SMA do Design Validation before Manufacturing?
In our design validation services, SMA/SHUIMIN AG Product Development validates product designs and concepts by querying statistically significant numbers of potential and existing Customers using photo-realistic product representations. The “virtual products” are viewed on interactive Web sites. In simple terms, products are submitted to viewers for evaluation prior to making manufacturing decisions. Viewer’s responses provide meaningful data and insight into the likelihood of product acceptance and purchase intent. Queried participants are selected from large E-mail or other databases sorted by specific demographic criteria.
