How does search reputation management differ from search engine optimization?
A. Search engine optimization focuses on building convertible traffic for a unique Web property. Search reputation management promotes favorable, accurate information from multiple sources into protected queries. Search reputation management combines some standard SEO practices with more sophisticated metrics and strategies to build a holistic query space for protected keywords such as corporate brands and personal names. We have been providing search reputation management services since 2006. Our strategies and methodologies are state-of-the-art, based on the latest scientific theory and practical application. We have a full-time staff who specialize in planning, implementing, and monitoring online reputation management campaigns for elite clients with complex online information needs.