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How does networking differ from prospecting?

April 26, 2017differ networking prospecting

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How does networking differ from prospecting?

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When you prospect, you usually deal with individuals with little chances of getting referrals if any. • When you network, you deal with business people, professionals, centers of influence who network on a daily basis and have ready clientele who represent an instant market for your products and services. • Prospecting starts you in first gear. Networking starts you in fourth gear.