How does natural rubber latex compare in feel to memory foam?
Natural rubber feels bouncier and more resilient. Memory foam have more of a sinking in feeling. Natural rubber mattresses do tend to sleep cooler because they are made from natural, breathable materials and are not dependent on your body heat to provide support and comfort. It is truly a personal preference for which one feels better to you so it is always best to test out the mattress in a store before purchasing rather than purchasing online.