How does Naked Link Technology track transactions on the Web?
Connector uses cookie tracking. Merchants with Naked Link campaigns are provided with script that they place on all their landing pages. This script calls LinkConnector to determine the affiliate based upon the referring site. The script then writes a cookie that is used later, once a sale (or lead) event call is made by a valid merchant. When a sale happens, LinkConnector looks for that cookie it wrote and assigns the credit just the same as a standard (traditional) linking campaign. So, if the user does have a cookie, then LinkConnector records the sale.
