Important Notice: Our web hosting provider recently started charging us for additional visits, which was unexpected. In response, we're seeking donations. Depending on the situation, we may explore different monetization options for our Community and Expert Contributors. It's crucial to provide more returns for their expertise and offer more Expert Validated Answers or AI Validated Answers. Learn more about our hosting issue here.

How does MRI calculate the circulation figure I see on the pocketpiece?

April 26, 2017CALCULATE circulation figure MRI

0

Posted

How does MRI calculate the circulation figure I see on the pocketpiece?

1 Answer

0

Posted

MRI uses an average of the circulation figures from the two most recent ABC/BPA statements. For each statement the calculation is as follows:((US total – Alaska – Hawaii)/Grand Total) X (Total Paid & Verified + Non-Analyzed/Non-Paid)These figures are then averaged to give the circulation figure used for a particular study.