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How does ISRO compete against the industry heavyweights such as Arianespace, ILS and Sea Launch?

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How does ISRO compete against the industry heavyweights such as Arianespace, ILS and Sea Launch?

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: PSLV, with 10 consecutively successful flights, has indeed become a reliable and versatile launch vehicle. It offers great flexibility for small and medium satellites at an affordable cost. It can launch satellites into different orbits. Also, there are very few launch vehicles for small satellites, and hence our PSLV could be the appropriate vehicle for many customers. Launches of PSLV at fairly regular intervals could suit many customers schedule quite effectively. ISRO launch vehicles offer advantages for certain range of spacecraft weight, particularly for small and medium spacecraft, for which choices are limited in the market. Also, ISRO has an excellent infrastructure and proven capability and have always given success to the customers. This track record itself can attract customers looking for a reliable launch vehicle for their small and medium class of satellites.

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