How does iPura help the environment?
People everywhere all share the same need to breathe clean air, drink fresh water and eat uncontaminated food. Only organic solutions and processes are exercised to achieve the Highest Standard in Food Safety. Toxic chemicals, for example chlorine and other products that can form deleterious byproducts such as chloroform and other THM’s, are not used in the iPura program. iPura also helps the environment by reducing the amount of rejection, recall, and shrinkage of processed products due to microbial contamination. Sensible management of our seafood resources is vital to feeding the world’s growing populations while at the same time safeguarding our natural resources.