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How does Facebook identify that a user is on a participating Beacon site?

Beacon Facebook identify site user
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How does Facebook identify that a user is on a participating Beacon site?

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Facebook has worked with a variety of external sites to allow users to send stories about the actions they take on other sites to their friends on Facebook. In order for the site to suggest a story, users must be logged into Facebook when they are taking an action on one of these external sites. Once they return to Facebook, users receive an alert on their home page where they must decide whether to remove a story or click “Okay” to publish it to their friends. Users always have the ability to control their privacy settings, including to opt out of Beacon completely or to remove specific external sites from suggesting actions to share with their friends on Facebook. • What data is exchanged between an external website and FacebookWhen a visitor to a participating site takes a Beacon-enabled action, information is sent to Facebook in order for Facebook to operate Beacon technologically. If a Facebook user clicks “No, thanks” on the partner site notification, Facebook does not use the da

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*Sadly, we had to bring back ads too. Hopefully more targeted.

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