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How does Catbird manage channel conflict?

catbird channel conflict manage
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How does Catbird manage channel conflict?

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While Catbird is the heart of our offering, it is the partner who has the option to sell his or her own branded service, based on our technology. Your customer will be buying your unique service, which may be very differently packaged and priced than another IT service provoder using Catbird and which indeed may include additional features complementary to Catbird’s technology. If another company were to directly compete with your offering using Catbird-based services, the customer would be unable to make a direct comparison.

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Catbird actively seeks to eliminate channel conflict. Catbird’s Account Registration Program ensures that reseller’s sales margins are protected. Only resellers with Account Registrations get access to Catbird sales and technical support.

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