How does behavior “cause” attitude?
: How does behavior “cause” attitude? Self-presentation theory Suggests that it is an issue of impression management. That is, we desire, and it is favorable, to appear consistent. True at times, however, does not indicate how people may ‘internalize’ and come to adopt these new attitudes. How does behavior “cause” attitude? : How does behavior “cause” attitude? Cognitive Dissonance Theory Proposed by Leon Festinger Original definition: a state of tension that occurs whenever an individual simultaneously holds 2 cognitions that are psychologically inconsistent. For example, if I say I hate someone and then I am nice to them (without being forced to be) I am likely to view them more positively. However, attitude won’t change if there is sufficient justification for having been nice to them. Dissonance as a consequence of making a decision : Dissonance as a consequence of making a decision Dissonance arises when choosing between 2 equally attractive alternatives. After our choice we redu
