How does ATD pursue the global travel market?
Alabama welcomes an estimated 100,000 tourists from other countries, including Canada, England, Germany and Japan. This constitutes a small but important market segment. ATD participates in such international trade events as World Travel Market in London and Messe Berlin North America ITB Exchange in Germany. ATD also assists with familiarization tours for foreign journalists and tour operators. For a list of international consumer and trade shows at which Alabama is to be promoted, request a copy of the Alabama Travel Marketing Calendar from ABTT. For more information, contact Grey Brennan at 334-242-4459 or grey.brennan@tourism.alabama.gov.
