How Do You Write A Sales Business Plan?
Writing a sales business plan can feel like an overwhelming task, so break it into manageable bites. Begin by asking a few basic questions. What are your top three overarching goals? Do you have the right people in place to achieve those goals? What kind of compensation (pay) plan will you need to attract and motivate the right people? What support systems and materials will you need? With those simple steps, the process is under way. Evaluate what has and has not worked well before. Throw out the duds, think about what you learned from your efforts, and identify any successes you can replicate. Think about the overarching goals and the staff you want to assign to each. Write an outline for what you want each salesperson to accomplish. For each person’s outline, consider what kind of prospecting you want them to do, what specific accounts you want them to go after and which key accounts each person will support. Flesh out your sales support team, territories and quotas. Think through w
