How Do You Write A Marketing Plan?
This is the first of a four part article about strategic marketing planning and how to write an effective marketing plan. This articlesgives you an introduction on marketing planning as a concept and outlines the overall process. The subsequent parts will talk in details about each phase of the marketing planning process. Who this article is for, the target audience If you are thinking of opening your own business, or if you already took that step and now own or operate your own small business and want to learn more about how to write one of the key documents for your business, the marketing plan. Keep on reading, this article is for you. Alternatively, if you work in marketing and creating the marketing plan for your company is one of your responsibilities, I think you will find this article very helpful and will provide you good directions for your task. Since the key audience this article is meant for is not marketing graduates or professionals who do marketing on a daily basis, I w
