How Do You Write A Marketing Plan Outline?
Whether you’re the CEO of a Fortune 500 company, own a mom and pop store, or work as a network markert, if you want customers you need to write a marketing plan. Writing a marketing plan can be extremely difficult or it can be very simple. The following is a simple marketing plan outline to help you write a more detailed marketing plan. To write a marketing plan outline first establish goals for a 12-month period. These are what you’re going to accomplish. For example, I will increase my website traffic to 1000 visitors per month. As you prepare to write a marketing plan, you must also decide who your target audience is. Document who your ideal customer is, noting the characteristics that make them ideal. You will need to know who you’re marketing to so you will know where to focus your marketing efforts. Create an overall strategy for reaching each of your goals. This is “the how” you’re going to use to accomplish the goals. For example, I will increase my website traffic by improving
