How Do You Use Psychology To Close More Sales?
• Always Keep It Positive. This is getting the prospect speaking about what they like about a particular product or service, and why they like it. This helps you to frame your pitch in such a way that it hits the key points and features that the customer is most interested in. • While it may seem obvious not to belabor any negative aspects of what you’re selling, it’s worth mentioned here that it’s never appropriate to badmouth another company or their product or service. • Look for more ways you can use positive language and the positive angle to win more sales (and get more repeat business from your existing clientele). Positivity can go a long way in closing more sales. • Be Authentic. In a nutshell, authenticity can be defined as “undisputed credibility.” When we’re speaking of people and conversations, authenticity refers to that appealing characteristic that truly honest people of integrity possess. Authenticity allows you to speak the truth, not from a place of righteousness, ru
